Marketing operations
Salesforce
MCAE (Pardot)
Managing attendee data with the WebinarGeek x Salesforce integration
Register
Webinar
27 Oct, 2024
About webinar
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Date
27 Oct, 2024
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Time
16:00 Toronto Time (GMT-4)
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Duration
30 min
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Format
Online event
In this webinar, our Founder, Stan Puchyn, will focus on optimizing RevOps for B2B companies, particularly those in the SaaS industry. This was a partner webinar as a part of Webinarverse Week presented by WebinarGeek.
During this webinar, we will explore topics such as the WebinarGeek and Salesforce CRM integration, email address-to-lead conversion in Salesforce, campaign management, effective use of webinar lists and best practices in Marketing Ops, segmentation, and ROI reporting.
Speakers
You will learn
- Real example of how WebinarGeek and Salesforce CRM integration works.
- Marketing Ops best practices: segmentation, campaign attribution & reporting.
- How to use webinar lists? From nurture campaigns to notifications using MCAE.
- Campaign influences for Salesforce & MCAE.
- Opportunities for small businesses to automate their marketing efforts.
- Useful resources for a deep dive into the topic.
Register for the webinar
The webinar recording will be automatically saved and sent to all participants at the email address they provided.
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